The number one thing I would say about what sets Hanaco apart is that they form a deep, personal relationship with their founders. I know that there is a strong foundation of trust between us. They are part of my team. They get excited by our long-term vision and trust us to make decisions that will maximize the company’s potential.
We’ve really benefited from their fast decision making, their guidance on financial and strategy decisions, their candid and honest feedback, and simply the fact that they care. They even know my family personally. They operate with their heart—that’s what I’m looking for in an investor.
We’ve 5Xed everything—employees, revenue, even product features—and Hanaco helped create the environment that made that possible.