CHEQ is the global leader in protecting marketing organizations from invalid traffic (IVT). Built by alumni of Israel’s Military Defense Intelligence, CHEQ combines deep cybersecurity expertise with marketing technology to pioneer Customer Acquistion Security (CAS) – one of today’s fastest-growing categories in tech. 

Why we invested?

Online marketing is plagued by bots and fake clicks, costing companies billions. CHEQ eliminates that waste, safeguarding spend and ensuring data integrity. As CFOs demand provable ROI, the issue has become a board-level priority. Founders Guy Tytunovich, a former Unit 8200 officer, Omri Tamir from Datorama (acquired by Salesforce), and Ehud Levy, a veteran VC from Canaan and Vertex, brought a unique mix of cyber expertise, martech product building, and go-to-market savvy — tailor-made to create this new category of “Go-to-Market Security.”