Blings created a ground-breaking video technology that enables videos to be created in real-time – on the fly. This new approach for video rendering unlocks new possibilities for companies to dynamically create a different video for every user, based on data and business logic, and it allows the user to interact with the video while watching it. Blings’ video technology is being used by brands such as Mercedes-Benz, Singapore Airlines, McDonald’s, and others. The company is building no-code tools for professional video editors, that will enable them to easily add dynamic content and interactive abilities to their videos.